

From Clicks to Conversions with Bethany Stachenfeld & Ben Wright
Jun 28, 2023
Join Bethany Stachenfeld, CEO of Sendspark, and Ben Wright, partnerships expert, as they discuss the importance of customer-centricity in driving growth. Discover effective techniques to align sales efforts, leverage customer feedback, and overcome challenges of implementing customer-led growth strategies. Explore the benefits of Sendspark's Sense Block tool, video adoption challenges, personalized video development, and generating sales through social proof. Learn how Sendspark is revolutionizing video accessibility and promoting their exciting new features.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 4min
Partnerships and the Shift in Sales Approach
03:42 • 17min
Benefits of Sense Block, Challenges of Video Adoption, Analytics Dashboards, Positive Experience with Hunter IO, and AI in Sense Block
20:23 • 4min
Personalized Video Development and Pricing Challenges
24:41 • 10min
Generating Sales Through Social Proof and Case Studies
34:33 • 4min
Making Video Accessible and Promoting Sense Box
38:11 • 2min