In this episode of Customer Led Growth from Testbox, we delve into the world of customer-centric strategies that drive business growth. Join our host, Olivier as we engage in an enlightening conversation with Bethany Stachenfeld, Co-Founder & CEO of Sendspark, and Ben Wright, an expert in partnerships as they reveal invaluable insights for founders and sales executives seeking to optimize their sales processes. Learn how to transform your approach from clicks to conversions and harness the power of customer-led growth to propel your business forward.

Episode Highlights:

• Bethany shares her journey as a sales executive and highlights the importance of customer-centricity in driving growth.
• Discover the key elements of a customer-led growth strategy and how it can revolutionize your sales processes.
• Uncover effective techniques to align your sales team's efforts with the needs and preferences of your customers.
• Learn how to leverage customer feedback and data to optimize your product or service offerings.
• Gain insights into the challenges faced by founders and sales executives when implementing customer-led growth strategies and how to overcome them.

Tune in to this episode to gain valuable insights from Ben & Bethany and discover how customer-led growth can transform your business. Don't miss out on this opportunity to unlock new levels of success!