Business School with Sharran Srivatsaa

How to Beat the Rigged Social Media Game

16 snips
Apr 1, 2025
Social media is a rigged game, and the key to success lies in understanding its mechanics. Confidence often trumps accuracy, allowing influencers to make bold predictions. Crafting hot takes and navigating polarizing topics can enhance traction for your content. Embrace the power of social media to spark conversations and shift your strategy as you learn. Adapting to change and viewing social media as a tool for identity can lead to greater influence and opportunities. Tune in to discover how to turn the rigged system to your advantage!
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ANECDOTE

Gary Vee's Selective Memory

  • Gary Vaynerchuk's predictions on TikTok's rise were correct, while others, like the sonic boom trend and Clubhouse, flopped.
  • This illustrates how social media rewards confidence over accuracy.
INSIGHT

Confidence Over Accuracy

  • Social media prioritizes confidence over accuracy, especially for influencers.
  • Influencers making bold predictions, even inaccurate ones, gain more engagement and followers.
ADVICE

Be First, Stay Open

  • Be the first to share opinions, but stay open to changing your mind as new information emerges.
  • If your predictions prove wrong, simply delete the old post.
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