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Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Creating a Club that truly matters - Stu Taggart, Illawarra Hawks
Oct 18, 2023
48:11
Snipd AI
CEO of the Illawarra Hawks, Stu Taggart, discusses the NBL's progress, connecting with the Illawarra community, and growing the fanbase. They also talk about food memories, staying updated through news apps, influential people in mental health, and engaging with the Hawks on various platforms. Tips for building social media presence are shared.
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Quick takeaways
- The Ella Wara Hawks prioritize community engagement through their 'We Rise Together' campaign, aiming to build a club that truly matters to the people of Illawarra.
- Stu Taggart highlights the potential for innovation in facilities and community engagement, leveraging basketball's indoor nature as a unique advantage for the Ella Wara Hawks in the competitive landscape of the NBL.
Deep dives
The Ella Wara Hawks and their CEO Stu Taggart
The podcast episode features an interview with Stu Taggart, the CEO of the Ella Wara Hawks, a basketball team in the National Basketball League (NBL). Stu discusses his journey in the world of sports, starting with his passion for sports as a child and his degree in Sports Management and Communications. He talks about his experiences working in events, including the Rugby World Cup and the football Federation of Australia. Stu also shares his insights on major event bidding processes and the challenges faced in hosting international competitions. Furthermore, he discusses his current role as the CEO of the Ella Wara Hawks, their focus on community engagement through the 'We Rise Together' campaign, and their plans for the future, including facility upgrades and women's team expansion. Overall, the episode highlights Stu's extensive experience in the sports industry and his dedication to growing the Ella Wara Hawks and the sport of basketball in the region.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode