The Speaker Lab Podcast What If My Topic Is A New Idea? + How to Start Selling Workshops (Live Coaching W/ Erick)
Oct 15, 2024
Josie Ann Lee, a speaker focused on the "superpower of service" in leadership, and Kenny Barnwell, a life coach for touring event crews, dive into the challenges of introducing new ideas and scaling their speaking businesses. Josie seeks advice on selling fresh concepts to skeptical event organizers, while Kenny explores how to leverage workshops to boost his income. They discuss the importance of refining messages, getting started without perfection, and establishing themselves as experts in their niches. Valuable insights flow throughout their live coaching session!
AI Snips
Chapters
Transcript
Episode notes
Testing New Ideas
- Test new ideas in the market to gain traction.
- Find a specific group with a problem your idea solves.
Gaining Traction
- Identify avenues to explore and gain traction within your target market.
- Look for groups that gather predictably and frequently, offering speaking opportunities.
Post-Event Analysis
- Conduct pre-event calls to discuss logistics and gather referrals.
- Follow up with exit interviews for feedback and refinement.