Targeting Your Audience with Organizational Magic

One of the coolest parts of TSL is watching our coaches work 1:1 with students and helping them find the clarity and confidence they need to take their speaking businesses to the next level. And today, you’re going to get to see that process in action.

We're back with another live coaching episode with Erick Rheam! This week, Erick is helping two TSL students, Josie Ann Lee and Kenny Barnwell, work through real problems they're facing in their speaking businesses.

Josie Ann is trying to introduce a new idea through her talk to event organizers — but she's not sure how to sell an idea no one is familiar with. Kenny has established himself as the expert in his niche, and now he's ready to take things to the next level by scaling his business through workshops.

During this episode, you'll learn:

• How to get initial traction in your business
• How to refine your message through real world feedback
• Why you just have to get started without waiting for perfection
• The value of establishing yourself as the primary expert in your niche
• How workshops can accelerate your speaking income
• The most important things to know when adding a workshop to your business
• And much, much more!

Episode Resources:

• Josie Ann Lee's Website
• Kenny Barnwell's Website
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

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