The Jordan Harbinger Show 175: Brian Scudamore | How Failure Can Be Your Key to Success
Mar 21, 2019
Brian Scudamore, founder of 1-800-GOT-JUNK? and author of "WTF?! (Willing to Fail)," shares his inspiring entrepreneurial journey that began with a mere $700 investment. He reveals how innovative marketing tactics, like a $29 gimmick, helped his franchise soar without huge ad budgets. Brian discusses his unique 'willing to fail' philosophy, emphasizing the growth that comes from setbacks. He also offers practical exercises for embracing challenges, making this conversation a treasure trove of insights for aspiring entrepreneurs.
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1-800-GOT-JUNK? Origin
- Brian Scudamore consciously named his business 1-800-GOT-JUNK? for easy memorability.
- He acquired the number for free from the Idaho Department of Transportation after multiple calls.
Logo First, Number Second
- Brian Scudamore designed the 1-800-GOT-JUNK? logo before securing the number.
- His commitment to the vision helped him acquire the number after numerous attempts.
Humble Beginnings
- Brian Scudamore started his junk removal business with a $700 truck.
- In two weeks, he earned enough to pay for the truck and his first year of college.
