

Be Legendary - Bert Sorin
Dec 20, 2023
Bert Sorin, president and co-owner of Sorinex, discusses his diverse athletic and entrepreneurial background. Topics include Sorinex's durable strength training equipment, Bert's athletic achievements, the Global War on Terrorism Memorial Foundation, and collaborations with American Giant and Ironclad. They also share anecdotes about Rambo-inspired bows, meeting Jimmy Lyle, and admiration for John Millius. Other highlights include book publication dates, a hiking competition, outdoor challenges, physical fitness, and the Hooten Young whiskey brand. They emphasize staying true to childhood dreams, the importance of packaging and marketing, training tips, and the versatile center mass bell.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20
Introduction
00:00 • 2min
Providing Extraordinary Experiences for Kids
01:34 • 20min
Gradually Increasing Archery Training Distance and Staying Prepared
21:36 • 2min
Rambo-style bows and meeting Jimmy Lyle
24:05 • 7min
Collaboration, Rambo, Childhood Inspirations, and Future Guests
31:04 • 5min
Admiration for John Millius and his Impact on Film
35:41 • 12min
Choosing Publication Dates and Meeting Michael Connolly
47:47 • 8min
Hiking Competition with Bullet Valentina
55:24 • 11min
Outdoor Challenges and Advertisements from Navy Federal Credit Union and First Form
01:06:23 • 3min
Physical Challenges and Team Support
01:09:37 • 5min
Anecdotes from a Dinner Event, UFC Fight, and Discussions about Rifles
01:14:55 • 2min
Firearms, Carbon Fiber Barrels, and Pushback
01:17:19 • 20min
Summer Strong and Winter Strong: Extraordinary Gatherings with Outdoor Activities
01:37:32 • 5min
Glenn: The Remarkable Individual
01:42:30 • 17min
Hooten Young Whiskey and Its Connection to Black Hawk Down
01:59:58 • 2min
Staying True to Your Childhood Dreams
02:01:48 • 17min
Product Packaging and Marketing
02:18:45 • 19min
Training, Coffee, and Gym Highlights with Bert Soren
02:37:16 • 3min
The Center Mass Bell: A Versatile Fitness Product
02:40:45 • 5min
Quality Equipment and Durability for Working Out
02:46:11 • 2min