

Todd Rose (Part II) || Collective Illusions
15 snips May 12, 2022
In this engaging discussion, Todd Rose, co-founder and president of Populace and best-selling author, delves into the concept of collective illusions. He highlights how conformity can distort our understanding of majority opinions, impacting our identities and relationships. Todd discusses the influence of social media on perceived consensus and the dangers of political polarization. He emphasizes living authentically, aligning our private beliefs with public expressions, and mitigating the effects of gender bias in politics. This thought-provoking conversation encourages listeners to challenge societal norms and embrace individuality.
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Collective Illusions Defined
- A collective illusion occurs when a majority conforms to something they privately disagree with.
- This happens because they mistakenly believe most others agree, creating a false consensus.
Conformity Bias and Social Media
- Humans are naturally inclined to conform, preferring to align with their group.
- Our brains often equate the loudest, most repeated voices with majority opinion, especially on social media.
The Fame Illusion
- Research using conjoint analysis reveals a disconnect between perceived and actual desires regarding fame.
- While people think others prioritize fame, it's privately ranked last in importance.