
I Suck At Jiu Jitsu Show #351: Jake Luigi: Creativity, Content Creation, and Burn Out | Less Impressed More Involved
11 snips
Dec 4, 2025 Jake Luigi, a jiu-jitsu content creator and founder of the Outlier Database, dives deep into the realities of content creation in the BJJ world. He shares his experiences with burnout and the isolation that often accompanies such a creative journey. The discussion covers the balance between jiu-jitsu and business, the importance of keeping training enjoyable, and how the Outlier Database helps optimize learning. Jake also reveals his innovative plans for the future of the database, emphasizing a shift from financial motivations to creating genuinely useful tools for jiu-jitsu practitioners.
AI Snips
Chapters
Books
Transcript
Episode notes
Balance Novelty With Deep Focus
- Try to balance novelty with deep focus by blocking out distractions and drilling one game repeatedly.
- Prioritize long-term skill development over chasing new techniques for algorithmic reasons.
Try Techniques Before Teaching Them
- Do test techniques personally before teaching or making videos so you understand failure points.
- Rewatch and iterate on the move to fill gaps and explain it clearly to others.
Content Shifts Training Priorities
- Accept that content creation can change your training priorities and sometimes reduce personal practice time.
- Use excitement about jiu-jitsu to motivate content when the business side is in a maintenance phase.


