No Small Endeavor with Lee C. Camp 202: Marisa Franco: How to Make (and Keep) Friends According To Science
17 snips
Mar 31, 2025 
Marisa Franco, a psychologist and author of the bestseller "Platonic," explores the vital role friendship plays in well-being. She highlights that loneliness can be as harmful as smoking 15 cigarettes a day. Franco provides actionable tips for making and sustaining friendships, emphasizing the importance of vulnerability and authenticity. She discusses attachment theory and its influence on adult relationships, while also addressing how to manage anger and foster intimacy among friends. Listeners will gain insights into rekindling and deepening their connections.
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Loneliness and Connection
- Loneliness is as toxic as smoking 15 cigarettes daily, impacting physical and mental health.
- Friendship increases oxytocin, the "fountain of youth" hormone, boosting connection and well-being.
Attachment Theory
- Early caregiver relationships shape attachment templates, influencing adult relationships and vulnerability.
- Secure, anxious, and avoidant attachment styles impact how we perceive and react in friendships.
Initiating Friendships
- Take initiative in friendships; don't wait for organic connections, as this leads to loneliness.
- Assume people will like you and join activities to increase familiarity and liking (mere-exposure effect).
