Business Wars Encore: WWF vs WCW | Down for the Count | 6
May 31, 2021
In 1998, the wrestling landscape is dominated by the fierce competition between WWF and WCW. Vince McMahon turns to dramatic storytelling and a savvy TV executive to reclaim his audience. Meanwhile, Eric Bischoff fights to maintain WCW's footing amidst internal chaos and dwindling finances. As WWF thrives post-NASDAQ debut, it successfully navigates a trademark battle, creating fresh rivalries that redefine the industry. A pivotal shift in leadership sets the stage for an evolving wrestling narrative, filled with mixed reactions and bold strategies.
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Bonnie Hammer's WWF Intervention
- Bonnie Hammer, a USA Network executive, was assigned to WWF's Monday Night Raw.
- Initially unenthusiastic, she challenged Vince McMahon to improve the show's ratings and gave advice on writing and production.
Writing for Wrestling
- Treat wrestling like a soap opera for men, focusing on character depth and better stories.
- Hire soap opera and comedy writers to enhance the narratives.
Improving Production
- Modernize the show's production by replacing outdated smoke machines.
- Focus on presenting the best content at crucial moments.
