
Encore: WWF vs WCW | Down for the Count | 6
Business Wars
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The Rise and Fall of Wrestling Empires
This chapter explores the downfall of WCW following significant leadership changes and dwindling revenues, juxtaposed with the soaring success of WWF after its NASDAQ debut. As WWF capitalizes on its financial gains and navigates a trademark battle with the World Wildlife Fund, it rebrands successfully, creating new rivalries and fortifying its position in the wrestling industry.
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