Codie Sanchez has had a rollercoaster ride into entrepreneurship.

From seeing atrocities in the U.S.-Mexico border that won her journalism awards to walking away from a $100 million business, her journey has helped her view life through a unique lens.

Codie is the CEO behind Contrarian Thinking, a company on a mission to help 1 million people become financially and philosophically free, and is on the show today to share her insights on the challenges and rewards of starting and scaling a business.

She shares important lessons learned from both successes and setbacks, including navigating partnerships and the impact of unforeseen challenges. Codie talks about the art of creating content and handling public criticism, and offers advice on building confidence and resilience.

Codie's story is a testament to the power of contrarian thinking and the relentless pursuit of your goals despite the risks and challenges.

In This Episode: 

- Who is Codie Sanchez?

- The Transition from Journalism to Finance

- Embracing the Entrepreneurial Spirit

- The Challenges and Rewards of Partnership in Business

- Building the Codie Sanchez Brand

- Decision-Making and Investment Strategies

- Creating a Sellable Business: Key Factors

- Creating Your Content Persona: The Art of Targeting Your Audience

- The Three Pillars of a Sellable Business: Product, Process, and Persona

- Content Creation Secrets: From Ideation to Execution

- Transforming Your Mindset and Your Future by Owning Up

- Navigating the Challenges of Entrepreneurship and Building Confidence

About my Guest:

Codie Sanchez is the owner of Contrarian Capital, a portfolio of “boring” businesses that do millions.  With over 4 Million followers on social media, Codie is on a mission to talk about making money and becoming free in ways school never taught you... but should have.

She’s worked as a journalist, won awards for her writing, has worked in Wall Street and in private equity, and now she teaches folks how to grab financial freedom by the horns.

IG: https://www.instagram.com/codiesanchez/ 

Finance Courses: https://contrarianthinking.co/our-courses/ 

Website: https://www.codiesanchez.com/ 

YouTube: https://www.youtube.com/@CodieSanchezCT 

Where to find me:

IG: https://www.instagram.com/jen_gottlieb/

TikTok: https://www.tiktok.com/@jen_gottlieb 

Facebook: https://www.facebook.com/Jenleahgottlieb 

Website: https://jengottlieb.com/ 

My business: https://www.superconnectormedia.com/ 

YouTube: https://www.youtube.com/@jen_gottlieb