#11086
Mentioned in 3 episodes
Viral Loop
Book • 2009
In 'Viral Loop', Adam L. Penenberg explores how companies like Facebook, Twitter, and YouTube have harnessed the power of viral loops to create billion-dollar businesses.
The book explains how these businesses design products that encourage users to spread the word, leading to exponential growth without the need for large marketing budgets.
It also discusses the characteristics of successful viral loop businesses and how they can be applied across various sectors.
The book explains how these businesses design products that encourage users to spread the word, leading to exponential growth without the need for large marketing budgets.
It also discusses the characteristics of successful viral loop businesses and how they can be applied across various sectors.
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Mentioned in 3 episodes
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