#19626
Mentioned in 2 episodes

Viral Loop

Book • 2009
In 'Viral Loop', Adam L. Penenberg explores how companies like Facebook, Twitter, and YouTube have harnessed the power of viral loops to create billion-dollar businesses.

The book explains how these businesses design products that encourage users to spread the word, leading to exponential growth without the need for large marketing budgets.

It also discusses the characteristics of successful viral loop businesses and how they can be applied across various sectors.

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Mentioned in 2 episodes

Mentioned by
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Shaan Puri
as a book his mentor was featured in.
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Hormozi Teaches Me Everything He Knows in 90 Minutes
Mentioned by
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Ryan Holiday
when discussing the marketing strategy of Hotmail.
506 snips
394: Lessons from the Stoics. Discipline, Leadership, Life. With Ryan Holiday.

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