#2572
Mentioned in 6 episodes
The Catalyst
How to Change Anyone's Mind
Book • 2020
The Catalyst introduces a revolutionary approach to change by focusing on removing barriers rather than exerting more effort.
The book identifies the key barriers to change and provides techniques to mitigate them, drawing from examples such as hostage negotiators, marketers, leaders, activists, substance abuse counselors, and political canvassers.
It offers a powerful way of thinking and practical tools to help individuals, organizations, and industries achieve significant change.
The book identifies the key barriers to change and provides techniques to mitigate them, drawing from examples such as hostage negotiators, marketers, leaders, activists, substance abuse counselors, and political canvassers.
It offers a powerful way of thinking and practical tools to help individuals, organizations, and industries achieve significant change.
Mentioned by
Mentioned in 6 episodes
Mentioned by 
Matt Abrahams as one of 
Jonah Berger 's books, focusing on how to change anyone's mind.
Matt Abrahams as one of Jonah Berger 's books, focusing on how to change anyone's mind.
738 snips
80. Magic Words: Change What You Say to Inspire and Influence Others
Recommended by Mark, a listener, for its insights into change management.
133 snips
217: Make It Stick by Peter Brown, Henry Roediger, and Mark McDaniel
Mentioned by Cory as a book recommended by Mark Levison, focusing on how to change people's minds.
58 snips
216: The Courage to Be Disliked by Ichiro Kishimi & Fumitake Koga
Recommended by a Bookworm listener and chosen by Mike and Cory to explore how to catalyze change.
35 snips
218: The Catalyst by Jonah Berger
