#17339
Mentioned in 2 episodes
The Emperors of Chocolate
Inside the Secret World of Hershey and Mars
Book • 1998
This book delves into the competitive and often contentious world of the American chocolate industry, particularly the histories and rivalries of Hershey and Mars.
Joël Glenn Brenner provides an authoritative and engaging account of how Forrest Mars and Milton Hershey built their respective empires.
The book explores the biographies of these entrepreneurs, the cultural and historical context of the industry, and the intense competition that has shaped the chocolate market.
It also highlights the philanthropic efforts of Milton Hershey and the contrasting business strategies of the two companies.
Joël Glenn Brenner provides an authoritative and engaging account of how Forrest Mars and Milton Hershey built their respective empires.
The book explores the biographies of these entrepreneurs, the cultural and historical context of the industry, and the intense competition that has shaped the chocolate market.
It also highlights the philanthropic efforts of Milton Hershey and the contrasting business strategies of the two companies.
Mentioned by
Mentioned in 2 episodes
Mentioned by 
David Rosenthal
2,518 snips
Mars Inc. (the chocolate story)
Mentioned by
David Rosenthal
92 snips
Here's What It Takes to Make a Great Company
Mentioned by 
Chris Hill
Chocolate Secrets from Inside Mars
Mentioned by Mary Childs while discussing the weight difference between M&M's packages.
The M&M anomaly (Classic)
