#23841
Mentioned in 2 episodes
The brilliance breakthrough
Book • 1994
Mentioned by
Mentioned in 2 episodes
Recommended by David Garfinkel as an incredible book teaching visual and emotional language in copy.

18 snips
Episode 011 - 10 Ways To Polish Your Copy
Recommended by Jason Rutkowski as a foundational book for learning to write clearly and simply, focusing on the first eight chapters.

TCC Podcast #427: Mastering Copywriting with Jason Rutkowski