#28534
Mentioned in 1 episodes
Fanocracy
Turning Fans Into Customers and Customers Into Fans
Book • 2020
In 'Fanocracy', David Meerman Scott and Reiko Scott explore how businesses can harness the power of fandom to drive success.
They provide strategies for building a fan-centric organization, emphasizing community, generosity, and shared experiences.
The book includes examples from diverse industries, showing how any company can create a loyal fan base.
They provide strategies for building a fan-centric organization, emphasizing community, generosity, and shared experiences.
The book includes examples from diverse industries, showing how any company can create a loyal fan base.
Mentioned by
Mentioned in 1 episodes
Mentioned by Jay Scott on the BiggerPockets Business Podcast.
364: Snowballing 6-Figure Short-Term Rental Profits Into Passive Investments with Avery Carl
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David Meerman Scott
#4. David Meerman Scott, Marketing Strategist: Is Facebook Evil?
