#21228
Mentioned in 1 episodes
Groundbreakers
How Obama's 2.2 Million Volunteers Transformed Campaigning in America
Book •
In "Groundbreakers: How Obama's 2.
2 Million Volunteers Transformed Campaigning in America," Hahrie Han and Elizabeth McKenna provide a detailed account of the Obama campaign's innovative approach to volunteer mobilization.
The book examines how the campaign successfully engaged a vast network of volunteers, transforming the landscape of political campaigning.
Han and McKenna analyze the strategies and organizational structures that enabled the campaign to achieve its goals.
They explore the impact of this approach on the political process and its implications for future campaigns.
The book offers valuable insights into the power of grassroots mobilization and its potential to reshape political participation.
2 Million Volunteers Transformed Campaigning in America," Hahrie Han and Elizabeth McKenna provide a detailed account of the Obama campaign's innovative approach to volunteer mobilization.
The book examines how the campaign successfully engaged a vast network of volunteers, transforming the landscape of political campaigning.
Han and McKenna analyze the strategies and organizational structures that enabled the campaign to achieve its goals.
They explore the impact of this approach on the political process and its implications for future campaigns.
The book offers valuable insights into the power of grassroots mobilization and its potential to reshape political participation.
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Mentioned in 1 episodes
Mentioned as a book about Obama's campaign and its use of volunteers, which was surprisingly assigned reading for Trump's organizers.
32 snips
Talking to Political Scientist Henry Farrell with Max Read
