#15604
Mentioned in 2 episodes
The Minto pyramid principle
Book • 1996
The Minto Pyramid Principle is a method for structuring and communicating information effectively.
Developed by Barbara Minto, it emphasizes starting with the answer or key point, then grouping and summarizing supporting arguments, and finally presenting detailed supporting ideas in a logical order.
The principle is based on a top-down structure, where the main point is presented first, followed by the reasoning and supporting data.
This approach helps in maximizing the audience's attention and making the message more convincing and easy to understand.
The book is widely used in business, technical, and consulting fields and introduces concepts such as MECE (Mutually Exclusive and Collectively Exhaustive) thinking and the Situation, Complication, Question (SCQ) framework.
Developed by Barbara Minto, it emphasizes starting with the answer or key point, then grouping and summarizing supporting arguments, and finally presenting detailed supporting ideas in a logical order.
The principle is based on a top-down structure, where the main point is presented first, followed by the reasoning and supporting data.
This approach helps in maximizing the audience's attention and making the message more convincing and easy to understand.
The book is widely used in business, technical, and consulting fields and introduces concepts such as MECE (Mutually Exclusive and Collectively Exhaustive) thinking and the Situation, Complication, Question (SCQ) framework.
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