#10700
Mentioned in 1 episodes

The Case for More Bad Ideas

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Book • 1996
Jason Keath's book challenges conventional approaches to creativity by advocating for the exploration of 'bad ideas.

' It posits that these seemingly flawed concepts can serve as catalysts for innovative thinking.

The book likely delves into practical techniques for breaking free from mental constraints and assumptions.

It probably emphasizes the importance of experimentation and iteration in the creative process.

Furthermore, the book suggests that embracing failure and learning from unconventional ideas can lead to breakthrough marketing and business strategies.

Mentioned by

Mentioned in 1 episodes

Mentioned by Kipp Bodnar as the book written by Jason Keath about creativity and the creative process.
104 snips
I Tested 5 AI Prompts That Replace Weeks of Creative Work

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