#39089
Mentioned in 1 episodes

How to Get People to Do Stuff

Book • 2013
How to Get People to Do Stuff presents a comprehensive overview of the factors that motivate human behavior.

The book outlines seven key drivers, including the desire for mastery, autonomy, and social connection.

It offers actionable strategies for leveraging these drivers to influence and persuade others in various contexts.

Susan Weinschenk emphasizes the importance of understanding the underlying motivations of individuals to achieve desired outcomes.

She provides practical examples and case studies to illustrate how these principles can be applied in real-world scenarios.

This book serves as a valuable resource for anyone seeking to enhance their ability to motivate and influence others effectively.

Mentioned by

Mentioned in 1 episodes

Mentioned by Susan Weinschenk as the book about seven drivers of motivation.
Psychology Principles Every Designer Should Master (with Susan Weinschenk)

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app