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Lost in Gallup, Polling Failure in U.S. Presidential Elections
Polling Failure in U.S. Presidential Elections
Book •
W.
Joseph Campbell's "Lost in Gallup" delves into the history of polling failures in US presidential elections.
The book uses case studies to illustrate how pollsters have misjudged election outcomes, highlighting the limitations and biases inherent in polling methodologies.
Campbell analyzes the impact of these failures on the political landscape and public perception of polling accuracy.
He explores the evolution of polling techniques and the challenges of accurately predicting election results.
The book serves as a cautionary tale about the limitations of relying solely on polls for understanding public opinion.
Joseph Campbell's "Lost in Gallup" delves into the history of polling failures in US presidential elections.
The book uses case studies to illustrate how pollsters have misjudged election outcomes, highlighting the limitations and biases inherent in polling methodologies.
Campbell analyzes the impact of these failures on the political landscape and public perception of polling accuracy.
He explores the evolution of polling techniques and the challenges of accurately predicting election results.
The book serves as a cautionary tale about the limitations of relying solely on polls for understanding public opinion.
