Strategic consultants help the company thrive and achieve marketing goals through identifying and analyzing business processes. That’s why this expertise is in demand in every business. Join Michael Zipursky and the Founder of Trusted Advisor Associates, Charles Green, as they delve into creating real and authentic conversations with real decision-makers and buyers. Starting with educational workshops to keynote speeches and coaching to being a trusted advisor, he discusses his professional journey and the lessons he carried with him throughout. In this episode, he elaborates on how he built his brand around the trusted advisor approach. Tune in to learn more about how you can become one.

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