#18612
Mentioned in 2 episodes

Street Pricing

Book • 2022
This book provides actionable insights into pricing strategies for B2B SaaS companies, emphasizing the importance of value-based pricing, effective packaging, and continuous improvement.

It combines interviews with SaaS veterans and uses music as a metaphor to illustrate successful pricing approaches.

The book aims to help businesses achieve high revenue growth and customer satisfaction by avoiding common pricing mistakes.

Mentioned by

Mentioned in 2 episodes

Mentioned by
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Rob Walling
as a book whose frameworks on pricing he loves, and copies of which were given to all attendees.
90 snips
Episode 769 | Key Insights from MicroConf 2025 in New Orleans
Mentioned by
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Mark Stiving
as being written by the guest,
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Marcos Rivera
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Adoption Over Retention: The New AI Pricing Game with Marcos Rivera

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