Shoe Maker
The Untold Story of the British Family Firm that Became a Global Brand
Book • 2025
In 'Shoe Maker', Joe Foster recounts the story of Reebok's rise from a small family business to a global phenomenon.
The book explores the challenges faced by Joe and his brother Jeff as they broke away from their family's company, J.W.
Foster & Sons, to create Reebok.
It also delves into the personal struggles and triumphs that shaped the brand's success.
The book explores the challenges faced by Joe and his brother Jeff as they broke away from their family's company, J.W.
Foster & Sons, to create Reebok.
It also delves into the personal struggles and triumphs that shaped the brand's success.
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Ed Mylett
Reebok's Billion Dollar Pivot w/ Joseph William Foster
