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Mentioned in 1 episodes
The B2B social media book
Book • 2012
This book provides actionable strategies for B2B marketers to master social media, drive leads, and enhance their careers.
It covers methodologies for integrating social media with traditional marketing efforts, creating effective content offers, and measuring ROI. The book emphasizes the importance of continuous learning and adapting strategies based on data.
It covers methodologies for integrating social media with traditional marketing efforts, creating effective content offers, and measuring ROI. The book emphasizes the importance of continuous learning and adapting strategies based on data.
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Mentioned in 1 episodes
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as the co-author of the book.


Harry Stebbings

79 snips
20Growth: Hubspot CMO Kipp Bodnar on Why the Best Marketers Think Like VCs | Why the Best Companies Do Not Start with Product Marketing | New Channels; When To Do, How Much To Spend, How To Test, When To Stop