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Short: The Death of Sega

Acquired

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The Surprising History of Sega's Acquisition by an Oil Company

Sega was first acquired by Gulf and Western, a big oil company, in 1969./nGulf and Western also owned Paramount Pictures at the time./nSega was merged into Paramount but their operations and boards remained separate./nMichael Eisner and Barry Diller, two of Paramount's top executives, were put on the internal Sega board within Gulf and Western.

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