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411: Lessons on Bootstrapping Three SaaS Startups to $1M+ ARR - with Adam Robinson
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Prospecting Wisely Leads to Exponential Growth
Effective prospecting can significantly enhance customer retention and value. Targeting specific segments, such as Shopify Clavio lists through cold emailing, has demonstrated a lower churn rate and higher value compared to broader audiences. This strategic focus on ideal customer profiles can lead to remarkable business growth, as evidenced by a leap from 200 MRR to 600k MRR within a year.
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