Imperfect Action cover image

Ask Steph: I have so many ideas, so how do I choose?

Imperfect Action

NOTE

Lessons from a Failed Business Venture

The speaker's failed business venture was driven by the desire to prove doubters wrong, but the business failed due to a flawed business model and unsustainable practices. The business lacked profitability due to high expenses per unit sold and incorrect pricing. The speaker later succeeded in a new venture by understanding the importance of meeting customer demand and ensuring a sustainable business model.

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