Imperfect Action cover image

Imperfect Action

Ask Steph: I have so many ideas, so how do I choose?

Jul 18, 2024
This podcast episode discusses the process of choosing the right business idea, emphasizing market research and problem-solving. It highlights the importance of testing ideas, learning from failures, and connecting with the audience. The speaker shares a personal journey of starting a business and provides a step-by-step process for selecting the best idea.
19:16

Podcast summary created with Snipd AI

Quick takeaways

  • Start by understanding market needs before choosing a business idea.
  • Prioritize ease of testing, solving pressing problems, personal interest, and alignment for business success.

Deep dives

Importance of Testing Business Ideas Before Implementation

Before pursuing new business ideas, it is crucial to test their viability to ensure they align with the market's needs. Conducting research and engaging with the target audience provides insights into the most pressing problems that need solutions. By starting with the market and understanding the audience's pain points, businesses can tailor their offerings effectively.

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