Car dealers and your future (E)
Akimbo: A Podcast from Seth Godin
The Evolution of What It Means to Be Better
The concept of being 'better' is constantly evolving. In the past, being a better filmmaker meant avoiding igniting flammable film stock or managing coked-up stars. Nowadays, it might involve mastering CGI and effectively utilizing a large budget. Similarly, in the book business, being better at laying out a book once meant working with a typesetting house. Better keeps changing with time.
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