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Sam Corcos: How Writing Helped This CEO Build a $300m+ Company
How I Write
Bezos - one and two way doors
Decisions are categorized into one way door and two way door decisions. One way door decisions are permanent like tattoos, while two way door decisions are reversible like hats. It's crucial to write a memo for one way door decisions due to their potential high cost and impact on the company. For less costly decisions, a brief note focusing on the hypothesis and outcome suffices, aiding in decision-making and execution. It's essential to consider both the nature of the decision and its resource cost when determining the need for a detailed memo.
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