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To Make Higher Performing Ads, Know What Your Customers REALLY Want (With Sarah Levinger)
The Andrew Faris Podcast
**Go deeper than base emotions **
Feeling capable in various aspects of life—whether in work or personal relationships—enhances one's confidence and attractiveness. This deeper understanding of confidence transcends basic emotions often considered in marketing. Recognizing the complexity of human emotions allows for more effective marketing strategies, emphasizing that genuine connection stems from a deeper exploration of capabilities rather than merely asserting control.
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