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Selling with Love cover image

How to Sell with Hypnotic Language & Influence - Paul Ross

Selling with Love

NOTE

Disrupt Expectations to Influence Outcomes

Disrupting established patterns of thinking and behavior creates a window of suggestibility, allowing individuals to be influenced in unexpected ways. When faced with common rejections, such as 'I have a boyfriend', instead of conforming to anticipated responses like arguing or pleading, an unconventional reply can shift the dynamic. By responding in a humorous or unexpected manner, one can capture attention and potentially change the outcome, as demonstrated in dating scenarios. This strategy can also be applied effectively in sales, indicating that unpredictability can lead to favorable results.

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