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Scale Your Business to $100M Using These A.I. Growth Tactics with Guillaume Cabane (#131)

Marketing Against The Grain

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The Power of Reciprocity in Marketing

Personalization works based on relevancy and reciprocity./nRelevancy is achieved by effective personalization./nReciprocity is super important in personalization./nExample of junk mail vs human-written mail as an illustration of reciprocity./nReproducing the feeling of reciprocity in marketing can lead to better engagement with the audience.

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