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Shaan Puri’s 3 Step Formula For Finding Your 1000 True Fans (#142)
Marketing Against The Grain
The Power of Complaints and Fake Authenticity in Marketing
Applying the strategy of complaining about a particular app can generate curiosity and drive downloads without any marketing spending/nFake authenticity can be an effective way of engaging people and arousing curiosity about a product/nGenuine interest and curiosity are crucial in capturing people's attention and generating interest
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