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Embrace Comfort for Opportunity
The shift towards athleisure has created a workplace culture that embraces comfortable attire, building a foundation for the recovery footwear market, which exceeds $11 billion. Entrepreneurs can capitalize on this trend by exploring e-commerce platforms to sell recovery footwear or by creating bundled product offerings that include shoes, compression socks, reflexology socks, and foot massagers, thus providing a comprehensive post-workout recovery experience.