The Hustle Daily Show

How to get into the $11.2B recovery footwear business

Sep 16, 2024
The booming recovery footwear market, valued at $11.2 billion, is taking over with brands like Hoka and Oofos leading the charge. Recovery slides are becoming essential for health-conscious consumers seeking comfort. From e-commerce strategies to innovative rental services, there are vast entrepreneurial opportunities in this niche. Key players like Nike and Adidas are also adapting their offerings to align with changing consumer preferences in self-care and wellness. Listen in to discover how to tap into this lucrative trend!
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