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I Created A Media Strategy For Airbnb With One Prompt (Multimodal Masterclass)
Marketing Against The Grain
Uncovering Audience Insights for Airbnb
Airbnb's audience is passionate about unique destinations, off the beaten path locations, sustainable travel, DIY adventures, and home design and inspiration. They likely engage with blogs, travel websites, Instagram, TikTok, and YouTube for in-depth destination vlogs and travel content. To refine these insights further, iterative analysis is recommended to enhance differentiation and engagement. Content topics that resonate well for Airbnb include hidden gem getaways and showcasing before and after renovations of unique rental spaces.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode