The Espresso Hour cover image

$63,150 In 48 Hours? Lessons From Our $150 ChatGPT Webinar | Espresso Hour E8

The Espresso Hour

NOTE

Underated Key of Selling Digital Products: Physical Box Mockups

I love that idea. Jack Butcher obviously pioneered this, I think, with the sleek product boxes for digital products,. Because it makes you feel like you're actually getting something. It goes back to when internet video games start becoming a thing? But even back then, you know, like 15 years ago, if you were buying a game on Steam or something, they would find a way to make it look like you were getting this physical good digitally. To me, that is one of the whole keys of selling digital products: reminding the person that what they are buying is as valuable as a physical thing.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner