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The New Science Of Intuition: Neuroscientist Joel Pearson On Leveraging The Unconscious Mind For Better Decisions & Actions
The Rich Roll Podcast
Emotional Inception Technique
The research delves into studying intuition and unconscious cognition by developing a method called emotional inception. This method involves presenting images to one eye and bright colors to the other eye simultaneously to render the photo unconscious. By exploring the productive use of unconscious information for better decisions and actions, the researchers aim to measure intuition through a novel approach derived from neuroscience techniques.
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