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Watch These 33 Minutes To Become An AI Expert
Marketing Against The Grain
Utilizing External Data for AI in Digital Marketing
Digital marketing benefits from external data points that AI can leverage, such as Google search results. Tools in paid marketing assist in scaling relevant versions for the brand and provide external signals for performance. The shift towards AI in acquiring demand includes creating ideal customer profiles and building priority contact databases for outbound outreach to generate business demand efficiently.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode