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#197: How to build raving fans and real connection (feat. Chenell Basilio and Becky Davidson)
Creator Science
Building Authentic Communities and Membership Offers
Creating unique and authentic communities and membership offers is crucial for success. Copying existing models often leads to failure as it may not cater to the specific needs of the target audience. Developing differentiated content that resonates with people is underrated but essential for fast growth. Simplifying community building by focusing on genuine connections and offering what the community truly desires, rather than overwhelming them with excessive content, is key. Starting with the essentials that people actually need in a membership offer is more effective than bombarding them with numerous items, even if the perceived value is high. Being thoughtful in designing memberships to be unique and truly serve the members is a vital approach for success.
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