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Breaking all the rules of eCommerce
The Marketing Companion
The Power of Quantity in Customer Loyalty
The company's emphasis on quantity is evident in various aspects such as inventory, with a wide range of colors and patterns, and an extensive number of product versions. Additionally, the emphasis on quantity extends to customer reviews, social proof, options for styles, categories, colors, upsells, downsells, and cross-sells. The company focuses on continuously gathering customer information to drive customer loyalty.
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