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He Built Jubilee’s YouTube Channel to 5 Billion Views | Ryan Hashemi
Marketing School - Digital Marketing and Online Marketing Tips
Exploring the Video Creation Process: Ideation to Production
The video creation process involves dedicating around 20% of the time to creative ideation, focusing on generating and testing ideas rapidly. Ideas are developed further before quickly moving to testing them in a 'hackathon model' approach. The majority of the work starts during pre-production after an idea is greenlit and moved to pilot, with a significant focus on casting, ensuring a diverse group of articulate individuals with compelling stories.
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