Relevancy vs. Quantity in Advertising

The key challenge in advertising lies in the balance between quantity and relevancy to advertisers. While some advertisers prioritize reaching a high number of viewers without specific targeting requirements, niche creators who offer hyper-relevant content to a specific audience find it easier to attract advertisers. As content becomes more general and appeals to a broader audience, the difficulty of integrating advertisers increases, as they seek more targeted and relevant placements for their ads.