La calidad no tiene precio

Entrar al mundo del lujo requiere un enfoque claro en la calidad. Se debe entender que lo costoso no siempre es lo mismo que lo caro; algo caro puede percibirse como un fraude si no justifica su valor. En contraste, lo costoso es aquel producto que, aunque tenga un alto precio, satisface las expectativas del comprador en función de su calidad. La búsqueda de los mejores ingredientes y productos, sin importar el costo, es fundamental para crear un valor real y diferenciador en un mercado donde la autenticidad y la satisfacción del cliente son clave.

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