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Why the New NBA Deal Is So Weird. Plus, How Sports Rights Actually Work.
Plain English with Derek Thompson
The Impact of Streaming on Sports Economics
The rise of streaming services like Netflix and Amazon, along with cord cutting, has led to a structural decline in the traditional cable bundle. Companies like Disney, NBC, and CBS are adapting by streaming sports games exclusively on their platforms to attract more subscribers to their subscription services and generate revenue to pay for sports league rights.
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